Italian golf fashion brand Duca del Cosma is launching in the U.S. golf market with a new range of shoes for men and women golfers. The Italian...
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Sneak Peek at USA-Inspired Firecracker Collection by Jofit Ahead of Solheim Cup
It’s the U.S. versus Europe in the 16th edition of the Solheim Cup in September at Gleneagles in Scotland. Developed for female athletes...
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Praise G/FORE, but When Will the Golf Gods Answer My Prayers?
Three things I struggle to find on the golf course: pars, birdies and attractive clothing. In the world of golf, flattering clothing is hard to...
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Video: Golf Fashion’s March to Milan Started in the Late 90’s – the Pace Is Quickening
A retreat from argyle socks and pleats is often credited to Swedish designer J.Lindeberg. The paradigm shift to form fitting trousers and...
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A Tradition Unlike Any Other, Fashion Scripting at The Masters
Must be an important tournament when the players scheme their garb as if they were competing for Miss Universe. All the major fashion brands...
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Bubba Watson + G/FORE Have a Lot in Common
Once upon a time, there was fashion and there was golf fashion. The two were split church and state. Things have changed and high-fashion has...
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A Golf Shoe with a Built-In Air Conditioning System
An Ecco and Gore co-production, Ecco is the first Danish company to introduce this innovative technology to golf footwear. The Ecco Cool...
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The Longwing Gallivanter in Snow from G/FORE
Nothing is better than strapping on a brand new all white pair of shoes; the first time these hit the golf course will certainly be the...
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G/Fore Game Changer
Literally and figuratively, these new ones from G/Fore are “game changers”. The golf fashion laws have been violated and abolished...
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